Entries Published On November, 2019
Online customer feedback is inarguably one of the most valuable brand assets for today’s businesses. With an astounding 91% of people aged 18-34 trusting online reviews as much as personal recommendations, review channels have become the face of any brand.
And the hospitality industry is no exception.
With 3 out of 4 people making a restaurant dining decision after reading Facebook reviews, taking control of your online brand reputation is undeniably the primary key to attracting and retaining customers.
There’s no surprise here, since customer reviews reflect unfeigned information on the service, quality, value-for-money or any other customer need your restaurant might provide for. The most successful businesses are aware of this trend and are therefore increasingly focusing on a customer-centric approach to growing/optimizing their business.
[Infographic] The impact of customer feedback on today’s hospitality businesses
Our team has been navigating trends in restaurant marketing for a while, and assembled a summary of the most important facts and numbers on the impact of customer feedback, that will help you identify your approach to online reputation management!
Have a look at the infographic below:
How to use customer feedback to grow your restaurant
How can you ensure that your restaurant keeps delivering qualitative customer service? And how do you make sure customer feedback doesn’t negatively impact your business? How do you keep growing, and adapting your business to your customer’s needs?
The answer is gathering data on your customer feedback, and turning it into actionable insights.
Read our Ebook to get a comprehensive view of the impact of customer feedback on today’s hospitality businesses, and learn how today’s best-in-class restaurants are using data on their online reputation to optimize their business.