Entries Written By Hannah Albarece
How do I improve my review site rankings?
Wondering how to improve review site rankings Yelp and TripAdvisor? You’re not alone! For hospitality businesses that are trying to succeed and grow, review sites are gaining importance: they have a big impact on the number of daily customers (and especially travellers) visiting their business. Yet, we know that optimizing your ranking is not easy. In this post, …
How to respond to a positive review?
Getting a positive review from a satisfied customer is an awesome feeling, isn’t it? What if I told you it could be more than just a great feeling? A positive review can be a great marketing opportunity to highlight some of the aspects that make your business stand out from the rest. It can inspire people …
How to use Christmas Feedback to Grow your Revenue in 2020
Your customers may call it the most wonderful time of the year: gathering with loved ones, surrounded by… delicious food. As a restaurant owner, however, you know it best as the busiest time of the year. It is no secret that the holiday period in the hospitality industry attracts more consumers than any other time …
[Infographic] The Impact of Customer Feedback on Restaurant Growth
Customer feedback from online platforms is inarguably one of the most valuable brand assets for today’s businesses. With an astounding 91% of people aged 18-34 trusting online reviews as much as personal recommendations, review channels have become the face of any brand.
And the hospitality industry is no exception.
With 3 out of 4 people making a restaurant dining decision after reading Facebook or Google or TripAdvisor reviews, taking control of your online brand reputation is undeniably the primary key to attracting and retaining customers.
There’s no surprise here since customer reviews reflect unfeigned information on the service, quality, value-for-money or any other customer need your restaurant might provide for. The most successful businesses are aware of this trend. Therefore, they build customer-centric companies from down-up, focusing on business development, market research, surveys and focus groups.
The impact of customer feedback on today’s hospitality businesses
Our team has been navigating trends in restaurant marketing for a while and assembled a summary of the most important facts and numbers on the impact of customer feedback, that will help you identify your approach to online reputation management!
Have a look at the infographic below:
How to use online customer feedback to grow your restaurant
How can you ensure that your restaurant keeps delivering qualitative customer service? And how do you make sure customer feedback doesn’t negatively impact your business? How do you keep growing, and adapting your business to your customer’s needs?
The answer is generating data from your customer feedback, and turning it into actionable insights.
Restaurant Reviews are your brand’s business card!
9 out of 10 potential customers check reviews before visiting a restaurant or ordering on delivery.
– Studies show that 1 bad review can scare off up to 10 potential customers, others show that it can be as high as 30. This is critical revenue that is lost for your brand.
– But the story isn’t all that simple. Download The Complete Guide for Managing Restaurant Reviews, and get more and better reviews by using our simple-to-implement tips and protocols.
Who is using AreTheyHappy today?
The businesses who use AreTheyHappy today are motivated by the belief that, even in the digital age, doing business is still essentially about people, relationships and community. They’re joining a community of amazing entrepreneurs who believe in putting customers first! The AreTheyHappy Mindset Wibe Smulders, co-founder at Happy Tosti, a fast-growing concept in the Netherlands, …
AreTheyHappy 101: Key Restaurant Marketing KPIs you should know!
This article aims to help you answer the important question: How can I assess the performance of your social media tactics, both free and paid? The answer is quite simple – you need to use KPIs (key performance indicators). These are some of the restaurant marketing KPIs – key performance indicators – that marketers, managers …
June Foodie Days Calendar [Key dates + 🚀 Tips]
Posting regularly on your Instagram and Facebook pages is a great way to promote your restaurant brand. In fact, it’s the most effective marketing solution to increase brand awareness and visibility. To help customers (and potential customers) find your business on social media, it’s important to post at least 2-3 times a week. Wondering how …
How to respond to a negative review?
Frustrating, isn’t it? You’ve invested all this time and energy in your company and still, you’re left to respond to negative reviews. The number one thing you should keep in mind is that this happens to all businesses. So by putting things in perspective you’re doing yourself a huge favor! In this digital age, reviews …
AreTheyHappy 101: Essential Restaurant KPIs every Business Owner should know!
Maintaining a positive profit margin on a consistent basis can be challenging. Here are some of the key performance indicators (KPI’s) restaurant managers and owners should keep an eye on. The essential restaurant KPI metrics we’re going to go over in this article are: Average Customer Headcount Average Revenue Per Customer Customer Feedback Food and …
Foodie Days Calendar May [Content inspiration & Hashtags]
Have you started planning your social media content for the month of May? 📆 We have! And we know it can take a bit of time to get a solid plan together. To help you out, our team has done some foodie days research for you 🕵️♂️ Download your Foodie Days Calendar below, pick out the days …