Entries Written In "Online Reputation Management"
Review Management Best Practices
Just a few years ago, the internet was a very different place. Companies were not engaging customers but just selling to a passive audience; people could not express their voice in a powerful way, and the overall communication landscape was very “top-down.” If you think you can skip researching and learning about review management best practices, …
9 Frequently Asked Questions about Online Marketing for Restaurants
How do you convert your page likes into actual customers? Should you answer all your messages on social media? And how do you improve your rankings on review sites? If you want to grow your restaurant in 2019, you need to pay attention to social media and reviews, right? But let’s face it: Online Marketing …
How do I convert followers on social media into actual customers?
Are you happy about your amount of followers on social media, but in doubt if they are actually visiting your business? If you’re looking to turn your “likes” into paying customers, you’re not alone! In this article, we’ll go over 3 ways to drive followers to your physical location. How do I convert followers on …
How to Create Social Media Content That Grows your Restaurant
Content marketing is one of the most powerful methods available to restaurants for building their brand. For 2019, we take the stress out of planning your social media content with our free AreTheyHappy Foodie Days Calendar! Get inspired, have fun and save time with this easy overview of all the most important foodie days for every …
AreTheyHappy 101: Facebook Recommendations for Restaurants
Last week we wrote about what to do when faced with review blackmail or threats. This week, we’re going to dive into the new Facebook recommendations feature for restaurants. We cover everything you need to know about recommendations, and how to report inappropriate recommendations to Facebook. While blackmail, which we discussed in the previous article, …
AreTheyHappy 101: What should I do when faced with Review Blackmail?
The phenomenon of business owners in hospitality receiving threats of blackmail via negative reviews is an issue that we are only now starting to talk about in Belgium (see De Standaard’s article today, 29 November 2018). However, this concept of “review blackmail” is an old issue that was already flagged and dealt with in the …
December Foodie Calendar – Key dates and ideas for your content calendar
Your customers love hearing from you, but we know that it can be a bit of an effort to create a social media content calendar. To help you out, our team dived into all the content calendars we could find this month to make sure you have an easy overview of all the important foodie …
14 facts & figures about online reviews every restaurant owner should read
By now you’ve probably heard that online reputation management is essential for every business, especially those in the hospitality industry. But how essential exactly? AreTheyHappy has skimmed through all the latest research on customer behavior and their consumption of online reviews for you in order to provide you with a rundown of the most important …
14 feiten over online reviews die elke horeca-uitbater moet lezen
Je hebt allicht al vaker gehoord dat het managen van je online reputatie ongelofelijk belangrijk is, ook voor horecazaken. Maar hoe belangrijk juist? AreTheyHappy heeft voor jou talloze bronnen en onderzoeken over consumentengedrag doorspit, en presenteert je graag de belangrijkste facts & figures over online reviews met tips voor je reputatie nog beter te managen. …
De 7 sociale kanalen waar je als horecazaak zeker aanwezig moet zijn
Een website heb je waarschijnlijk al, maar is die wel vindbaar op Google? En lok je ook effectief nieuwe klanten naar je zaak met je Facebookpagina of Instagramprofiel? Er bestaan heel wat sociale kanalen waarop (potentiële) klanten je kunnen vinden, en het is moeilijk in te schatten welk effect ze hebben op je bezoekersaantallen. Hoe …