How do I improve my review site rankings?

Wondering how to improve review site rankings Yelp and TripAdvisor? You’re not alone! For hospitality businesses that are trying to succeed and grow, review sites are gaining importance: they have a big impact on the number of daily customers (and especially travellers) visiting their business. Yet, we know that optimizing your ranking is not easy. In this post, …

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How to use Christmas Feedback to Grow your Revenue in 2020

Your customers may call it the most wonderful time of the year: gathering with loved ones, surrounded by… delicious food. As a restaurant owner, however, you know it best as the busiest time of the year. It is no secret that the holiday period in the hospitality industry attracts more consumers than any other time …

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AreTheyHappy 101: Key Restaurant Marketing KPIs you should know!

This article aims to help you answer the important question: How can I assess the performance of your social media tactics, both free and paid? The answer is quite simple – you need to use KPIs (key performance indicators). These are some of the restaurant marketing KPIs – key performance indicators – that marketers, managers …

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How to respond to a negative review?

Frustrating, isn’t it? You’ve invested all this time and energy in your company and still, you’re left to respond to negative reviews. The number one thing you should keep in mind is that this happens to all businesses. So by putting things in perspective you’re doing yourself a huge favor! In this digital age, reviews …

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Wat is de online reputatie management cyclus?

Twintig jaar geleden lag de gemiddelde horeca-uitbater niet wakker van de online reputatie van zijn zaak. Tegenwoordig kan het je echter niet alleen je slaap, maar ook potentiële klanten kosten. Aangezien maar liefst 97% van de potentiële klanten online reviews leest voor ze een horecazaak binnenstappen, is online reputatie management enorm belangrijk geworden. In tegenstelling tot …

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