How to Protect your Customer Experience in the Age of Food Delivery Apps

We’ve seen a flurry of significant leaps around the world and people are opting for disruptive solutions and technologies to solve their needs faster, cheaper, safer and offer a better buying experience. Hospitality is one such sector, and mobile delivery apps have been the disruptor. In recent months, franchises, chains and local restaurant owners have …

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How to respond to a positive review?

Getting a positive review from a satisfied customer is an awesome feeling, isn’t it? What if I told you it could be more than just a great feeling? A positive review can be a great marketing opportunity to highlight some of the aspects that make your business stand out from the rest. It can inspire people …

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AreTheyHappy 101: Key Restaurant Marketing KPIs you should know!

This article aims to help you answer the important question: How can I assess the performance of your social media tactics, both free and paid? The answer is quite simple – you need to use KPIs (key performance indicators). These are some of the restaurant marketing KPIs – key performance indicators – that marketers, managers …

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AreTheyHappy 101: Facebook Recommendations for Restaurants

Last week we wrote about what to do when faced with review blackmail or threats. This week, we’re going to dive into the new Facebook recommendations feature for restaurants. We cover everything you need to know about recommendations, and how to report inappropriate recommendations to Facebook. While blackmail, which we discussed in the previous article, …

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